Meet the Women Behind This Cult Australian Face Mask
In honour of our co-founders Hillary Kerr and Katherine Power’s latest book, The Career Code: Must-Know Rules for a Strategic, Stylish, and Self-Made Career ($22), we’re running an interview series featuring 17 questions (to parallel the book’s 17 chapters) about the work lives of inspirational female leaders who are at the top of their fields. So far, we’ve tapped Lisa Messenger, Pip Edwards, Kelly Wearstler, and more. Next up? Sarah and Emily Hamilton.
Originally from Geelong, twin sisters Emily and Sarah Hamilton were clearly born with the entrepreneurial spirit. After both building impressive careers—Emily in digital marketing and advertising, and Sarah in finance —the sisters decided to follow their passion for skincare, and founded two beauty empires.
The first, Bellabox, a beauty subscription service that has become the leading beauty box in the Asia-Pacific region, and most recently, Sand & Sky, a 4-in-1 clay mask, that brightens and tightens, and has amassed a cult following from all over the globe.
With major accomplishments under their belt, our feeling is that they are just touching the surface of the competitive beauty industry. We sat down with them to see what it takes to build a business from scratch. See below for what they had to say.
Emily: We create the product first—it has to be the best product available in the market. This process takes over a year. Once we create that, the brand and marketing strategy comes next.
Sarah: The hustle when you realise you are about to run out of stock and how we never take no for an answer. There is always a solution.
Sarah: In the morning, I’m woken up by three young kids, have a coffee before I shower, or exercise a couple of days per week, before bundling everyone off and getting into the office. In the evening, the kids’ have fun time, I read them bedtime books, then hopefully I get a chance to relax or go out for dinner. I usually sneak in a little bit of work, and always read my book before bed.
The Career Code by Hillary Kerr and Katherine Power ( $30 ) ($24)