Meet the Women Behind This Cult Australian Face Mask
In honour of our co-founders Hillary Kerr and Katherine Power’s latest book, The Career Code: Must-Know Rules for a Strategic, Stylish, and Self-Made Career ($22), we’re running an interview series featuring 17 questions (to parallel the book’s 17 chapters) about the work lives of inspirational female leaders who are at the top of their fields. So far, we’ve tapped Lisa Messenger, Pip Edwards, Kelly Wearstler, and more. Next up? Sarah and Emily Hamilton.
Originally from Geelong, twin sisters Emily and Sarah Hamilton were clearly born with the entrepreneurial spirit. After both building impressive careers—Emily in digital marketing and advertising, and Sarah in finance —the sisters decided to follow their passion for skincare, and founded two beauty empires.
The first, Bellabox, a beauty subscription service that has become the leading beauty box in the Asia-Pacific region, and most recently, Sand & Sky, a 4-in-1 clay mask, that brightens and tightens, and has amassed a cult following from all over the globe.
With major accomplishments under their belt, our feeling is that they are just touching the surface of the competitive beauty industry. We sat down with them to see what it takes to build a business from scratch. See below for what they had to say.
Sarah: High paced, lots of fun with new challenges most days, plus we get to think up, create, market and deliver beauty products to our favourite customers.
Emily: We create the product first—it has to be the best product available in the market. This process takes over a year. Once we create that, the brand and marketing strategy comes next.
Sarah: The hustle when you realise you are about to run out of stock and how we never take no for an answer. There is always a solution.
Sarah: A navy blue suit from the Country Road outlet on Bridge Road in Richmond. Consequently, I never worked for an accounting firm.
Sarah: The Hamilton family is reading Tools of the Titans so Tim Ferris would be amazing, plus we need to chill out more so maybe Ariana Huffington.
Emily: Facebook and Instagram—my newsfeed connects me to everything I need to know: The trends, how people and brands are communicating.
Emily: Not getting my dream job in Switzerland. It’s like an unfulfilled dream, but then again, if I got it, then I wouldn’t be here now.
Sarah: Waiting till I was 39 to launch Sand & Sky.
Emily: The main one for me is a performance-driven mindset.
Sarah: Performance driven, engaging and able to hold a conversation, well researched on our company and the role, can speak to skills outside of their core competencies and resilience.
Sarah: Nail polish and heels.
Sarah: It's a rare feeling, in fact I can't think when this has happened but if it did, I would take a break from whatever I was doing and try to recharge.
Emily: Plan your career, what is your next move and why. Be honest about your plan and move on once you find the right opportunity.
Emily: Pasta and vegetable salad with a green juice.
Sarah: Anything healthy, I would drink dirt if someone told me it was healthy.
Emily: Don’t go into the job thinking you know everything. Find a job where you can learn and be challenged. If you make a mistake, you can cry at home but then pick yourself up again and fight on.
Sarah: In the morning, I’m woken up by three young kids, have a coffee before I shower, or exercise a couple of days per week, before bundling everyone off and getting into the office. In the evening, the kids’ have fun time, I read them bedtime books, then hopefully I get a chance to relax or go out for dinner. I usually sneak in a little bit of work, and always read my book before bed.
Emily: "You are responsible for your life." I guess it means that as soon as you accept responsibility for everything that happens to you, you can move forward with your life and achieve what you set out to.
Sarah: To live in the present. I'm still working on it but I can do it some of the time.
The Career Code by Hillary Kerr and Katherine Power ( $30 ) ($24)