7 New Rising Pop Artists You Need to Know

by Nikki Pennie

Editor’s Note: This post comes to you from British DJ Nikki Pennie, aka The SheJ, an authority on music and fashion who has spun for brands such as Jimmy Choo, Veuve Clicquot, Jaguar, and InStyle.

My friends are constantly asking me for the new, up-and-coming artists they should be listening to or who has just come onto my #SheJ radar. I have compiled a list of my new seven favourites in the pop category. These artists are a mix of pop music, from electro to dance, from boy to girl, from solo to quartet, but what they all have in common is that they make mainstream popular music that will hit the U.S. top 40 at some point in their rising pathways to stardom!

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